Effective 2026-07-15 (operator may revise launch date before publication)
Terms of Service
Effective: 2026-07-15
Version: 1.0
App: Esha
Operator: Solo individual (not a company). Operator legal name: Phanidhar Rao Madduri (sole proprietor), India.
Operator country of residence: India.
Governing law: Laws of India (specifically the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023, the Consumer Protection Act, 2019, and the Indian Contract Act, 1872), excluding conflict-of-laws rules. Disputes that cannot be resolved by good-faith negotiation will be subject to the exclusive jurisdiction of the courts in Hyderabad, Telangana, India.
Support / legal contact: support@askesha.com (at v1.0 the operator uses a personal mailbox; once a custom-domain mailbox support@askesha.com is provisioned, these Terms will be updated and existing users notified per §19).
Drafting note for the operator: These Terms of Service are written to match the actual functionality of Esha at version 1.0. Phase 4.15.G G.64 has filled the operator-provided values (legal name + support email) and bumped the user-age floor to 18 to align with India DPDP 2023 §9(1) and the adult-targeted nature of the content. The document should still be reviewed by qualified counsel admitted in India before publication, and checked against current App Store Review Guidelines and Google Play Developer Program Policies before submission.
1. Acceptance and eligibility
By creating an account or using Esha, you agree to these Terms. If you do not agree, do not use Esha.
You may use Esha only if all of the following are true:
- You are at least 18 years old. This single floor satisfies India DPDP 2023 §2(f) + §9(1) (verifiable parental consent for under-18s), the highest GDPR member-state digital-consent ceiling (16, in DE and NL), and is also above the US COPPA threshold (13) for the adult-targeted content this app provides.
- You are not legally barred from using the service in your jurisdiction.
- You are using the service for personal, non-commercial reflection.
We enforce the minimum-age rule at registration. If we learn that an account was created in breach of this section, we will delete it.
These Terms operate alongside the Privacy Policy, which is incorporated by reference.
2. What Esha is — and what it is not
Esha is an AI-assisted astrology companion. It calculates a Vedic astrological chart from the birth details you provide, and it lets you chat with an AI grounded in that chart for personal reflection.
Esha is not:
- A medical, psychiatric, or psychological service.
- A legal service or a substitute for a lawyer.
- A financial, investment, or tax service.
- A fortune-telling service that predicts the date of any specific real-world event.
- An emergency service.
You should treat Esha as a reflective tool, not as an authority on your life. Decisions you make after using Esha are your own.
3. Your account
You provide an email address and a password to create an account. You agree to:
- Provide accurate registration information.
- Keep your password secret. We never ask for it after you set it.
- Take responsibility for everything that happens under your account, including any chat messages or birth profiles created.
- Use only one account per person. You may not transfer, sell, share login credentials for, or rent your account.
If you suspect your account has been compromised, change your password and contact us at the support address above.
We may suspend or terminate accounts that violate these Terms, abuse rate limits, attempt to bypass the AI safety layer, or exhibit fraud or security-risk behavior.
4. Subscriptions, free trial, billing
Esha is freemium. Tiers at version 1.0:
- Free — limited daily AI questions and limited features.
- Pro / Premium — higher daily AI question limits and additional features.
- Family Plan (if offered for your account) — multiple member slots that share entitlement.
4.1 Where billing happens
All paid subscriptions are processed by Apple App Store, Google Play Store, or RevenueCat, depending on the platform. We do not collect or store your payment-card details. The pricing, currency, taxes, and renewal cadence shown to you are governed by your chosen app store and your local rules.
4.2 Free trial
We offer a 30-day free trial of paid features at version 1.0. The trial begins when you start it. Unless you cancel before the trial ends, your subscription will automatically convert to a paid subscription at the price shown when you started the trial, charged by Apple or Google, and will renew automatically until you cancel.
4.3 Auto-renewal and cancellation
Paid subscriptions auto-renew at the end of each billing period unless you cancel them through your Apple ID Subscriptions settings (iOS) or your Google Play subscriptions management page (Android), or via RevenueCat where applicable. Cancellation takes effect at the end of the current billing period.
4.4 Refunds
Refunds are handled by the app stores under their own policies:
- Apple: request a refund through Apple's "Report a Problem" page.
- Google Play: request a refund through Google Play's purchase history.
We do not issue refunds outside the app-store mechanisms.
4.5 Changes to pricing
If we change subscription prices, the change applies to billing periods that begin after we notify you, never to a billing period already paid for.
5. Acceptable use
You agree not to:
- Use Esha to make decisions about medical conditions, treatment, or medication.
- Use Esha as a substitute for legal, financial, or professional advice.
- Submit content intended to harm another person, threaten violence, harass, defame, or extort.
- Submit content that includes another person's private information, including their birth data, without their permission.
- Try to bypass our safety layer — for example, by re-phrasing requests for the date of someone's death, exact marriage timing, fertility prediction, or deterministic disease prediction.
- Try to extract our system prompts, internal instructions, or proprietary chart-validation rules.
- Reverse-engineer, decompile, or scrape Esha, except as expressly allowed by applicable mandatory law.
- Send automated traffic to our API outside of the app, abuse rate limits, or attempt to overwhelm the service.
- Resell, sublicense, or commercially redistribute Esha's outputs without our written consent.
- Use Esha in any jurisdiction where it is unlawful for you to do so.
We may remove content, restrict features, or terminate accounts that violate this section.
6. AI replies and the nature of astrology
Esha uses a third-party AI provider (currently OpenAI) to generate responses, layered on a deterministic Vedic chart-calculation engine. You should understand the following before relying on any reply:
- AI may be wrong. AI replies may be inaccurate, incomplete, biased, outdated, or unsuitable for your situation, even when our validation layers approve them.
- Astrology is not deterministic. Esha may describe windows of activation, recurring patterns, or dasha context. It does not promise a specific date for any real-world event. We technically prevent this by:
- Refusing user prompts that ask for the date of marriage, the date of someone's death, fertility prediction, or deterministic disease prediction.
- Validating every AI reply against a fact contract that rejects deterministic event-timing claims; replies that fail validation are regenerated.
- No guaranteed outcomes. Nothing Esha tells you is a promise about the future.
Esha is reflective content for your personal use. It is not professional advice and you should not use it as the sole basis for any significant life decision.
7. No medical, legal, financial, or psychological advice
Esha does not provide and is not intended to provide:
- Medical advice. It cannot diagnose, treat, prescribe, or assess emergencies. It will refuse such requests at the prompt layer. For medical concerns, consult a licensed healthcare professional.
- Legal advice. It cannot interpret your legal situation or predict the outcome of legal proceedings. For legal concerns, consult a qualified lawyer.
- Financial advice. It cannot recommend investments, securities, crypto, or any financial product. For financial decisions, consult a licensed financial advisor.
- Psychiatric or psychological advice. It is not therapy. For mental-health support, consult a licensed professional. For crisis support, see Section 8.
If you nonetheless rely on Esha for any of the above, you do so at your own risk and contrary to these Terms.
8. Crisis and safety
If you indicate intent or thoughts of self-harm or suicide, Esha will replace the astrology reply with a crisis response listing helplines:
- United States: 988 Suicide & Crisis Lifeline (call or text)
- United Kingdom: Samaritans, 116 123
- India: Tele MANAS, 14416 / 1-800-891-4416
- Anywhere else: your local emergency services and a mental-health professional
Esha cannot replace emergency services. If you are in immediate danger, call your local emergency number now.
By using Esha, you agree that the above safety routing is the only form of crisis-related response Esha will provide; we do not provide ongoing counselling, escalation to a clinician, or any monitored intervention.
9. Your content and the license you grant us
You retain ownership of:
- Your name, birth data, and birth profile.
- Each chat message you send.
To make Esha work, you grant us a worldwide, royalty-free, non-exclusive license to host, process, transmit, and display your content only as needed to operate, secure, support, and improve the service. We use this license, for example, to:
- Send your chat message and a redacted chart snapshot to OpenAI to generate a reply.
- Store your chat history so you can return to a conversation.
- Extract life-event tags from your chat content to keep future replies relevant.
- Cache daily insights derived from your birth profile.
This license ends when you delete the relevant content (a chat, a profile, or your entire account), except for backups that roll off naturally and aggregated, non-identifiable usage totals.
We do not use your content to train AI models, sell to data brokers, or target third-party advertising. See the Privacy Policy for the full list of what we do and do not do with your data.
10. Our intellectual property
Esha, its name, logo, app, source code, deterministic Vedic engine, validator rules, system prompts, fact-grounding contracts, in-app artwork, daily-content templates, and all other product elements are owned by the operator and protected by copyright, trademark, and other intellectual-property laws.
We grant you a personal, revocable, non-exclusive, non-transferable, non-sublicensable license to use the app on devices you own or control, for personal, non-commercial reflection only. No other rights are granted.
You may not:
- Copy, modify, translate, or create derivative works of Esha outside of mandatory rights granted by applicable law.
- Use the Esha name or logo in a way that suggests endorsement or affiliation that does not exist.
- Resell, sublicense, or redistribute the app or its outputs.
11. Privacy
Your use of Esha is also governed by the Privacy Policy. The Privacy Policy describes what we collect, how we use it, the third-party providers we rely on (OpenAI, Railway, Apple/Google, RevenueCat, Sentry where enabled, Expo Push), how long we retain data, and how to exercise your rights.
If there is a conflict between these Terms and the Privacy Policy regarding privacy matters, the Privacy Policy controls.
12. Service availability, changes, and beta features
We aim to keep Esha available, but we do not promise uninterrupted service. We may modify, pause, or discontinue any feature at any time, including for maintenance, security, legal compliance, or because we no longer wish to operate it. Where reasonable, we will give advance notice through the app or the support address.
We may release features marked as beta, preview, or experimental. These may be unstable, may change without notice, and are provided as-is even where the rest of the service has stricter standards.
We are a single-operator product. We do not offer service-level agreements, uptime guarantees, or 24×7 support at version 1.0.
13. Termination
13.1 Termination by you
You may stop using Esha at any time. To remove your data, delete your account (Section 14).
13.2 Termination by us
We may suspend or terminate your account at any time, with or without notice, if we reasonably believe you have:
- Violated these Terms or the Acceptable Use section.
- Created or used the account contrary to the minimum-age rule.
- Tried to bypass safety controls, abuse rate limits, or extract internal prompts.
- Engaged in fraud, security-risk behavior, or abuse of the AI usage budget.
- Used the app in a manner that exposes us or another user to legal risk.
We may also terminate accounts in bulk if we discontinue the service.
Termination by us does not entitle you to a refund except where required by mandatory consumer-protection law.
13.3 Effect of termination
Sections that should reasonably survive termination — including Sections 7 (no professional advice), 9 (license you grant us, with the deletion effect noted), 10 (our IP), 15 (disclaimers), 16 (liability cap), 17 (indemnity), 20 (governing law), and 21 (miscellaneous) — survive termination of these Terms or your account.
14. Account deletion and data export
You can:
- Delete your account in three ways:
- From inside the app (Settings → Delete account; calls
DELETE /api/v1/user). - From the public page at
https://askesha.com/delete-account. - By emailing the support address.
- From inside the app (Settings → Delete account; calls
- Export everything we hold about you via the in-app data-export control or by emailing support; this calls
GET /api/v1/user/exportand returns a JSON file.
Deleting your account does not cancel a paid subscription. Cancel the subscription in your Apple or Google account before deleting the Esha account, or you may continue to be billed by the app store.
15. Disclaimer of warranties
To the maximum extent permitted by law:
Esha is provided "as is" and "as available," without warranty of any kind, express, implied, or statutory. We expressly disclaim warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, completeness, availability, security, and that Esha or its outputs will meet your expectations or be free of errors.
We make no warranty that:
- Any astrological reply, daily insight, or interpretation is accurate.
- Any AI reply is correct, complete, or appropriate for your situation.
- The service will be uninterrupted, timely, secure, or error-free.
Where mandatory consumer-protection law in your jurisdiction grants warranties that cannot be waived, those warranties apply and the disclaimer above is read narrowly to leave them intact.
16. Limitation of liability
To the maximum extent permitted by law:
In no event will the operator be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or for any loss of profits, revenues, data, opportunities, goodwill, or anticipated savings, arising out of or related to Esha or these Terms — even if we have been advised of the possibility of such damages, and regardless of the legal theory.
The operator's total cumulative liability arising out of or related to Esha or these Terms is limited to the greater of (a) the total amount you have paid the operator for Esha in the twelve (12) months immediately preceding the event giving rise to the claim, or (b) USD 50.
This limit applies in aggregate, not per claim.
In jurisdictions that do not allow exclusion or limitation of certain damages, the exclusions and limitations above apply only to the maximum extent permitted in that jurisdiction. Nothing in these Terms excludes liability for fraud, gross negligence, willful misconduct, death or personal injury caused by negligence, or anything else that cannot be excluded by law.
17. Indemnity
You agree to indemnify and hold the operator harmless from any third-party claim, demand, loss, or damages (including reasonable attorneys' fees) arising out of:
- Your breach of these Terms or the Privacy Policy.
- Your misuse of Esha.
- Content you submit, including birth data of another person submitted without permission.
- Your reliance on Esha for medical, legal, financial, psychiatric, or other professional decisions.
This indemnity does not apply to the extent the claim arises from our own willful misconduct or gross negligence, or where indemnification by a consumer is prohibited by mandatory local law.
18. Apple App Store and Google Play
18.1 Apple-specific terms (iOS users)
If you downloaded Esha from the Apple App Store, the following apply:
- These Terms are between you and the operator only — not with Apple. The operator, not Apple, is solely responsible for Esha and its content.
- Your license to use Esha is limited to a non-transferable license to use it on any Apple-branded products that you own or control, as permitted by the Apple Media Services Terms.
- Apple has no obligation to provide maintenance or support for Esha.
- If Esha fails to conform to any applicable warranty, you may notify Apple, and Apple will refund the purchase price (if any). To the maximum extent permitted by law, Apple has no other warranty obligation with respect to Esha.
- The operator, not Apple, is responsible for addressing any claim by you or a third party relating to Esha, including product-liability claims, claims that Esha fails to conform to applicable legal or regulatory requirements, and claims arising under consumer-protection or similar legislation.
- The operator, not Apple, is responsible for the investigation, defense, settlement, and discharge of any third-party intellectual-property infringement claim relating to Esha.
- You represent that you are not located in a country subject to a U.S. Government embargo or designated by the U.S. Government as a "terrorist supporting" country, and that you are not on any U.S. Government list of prohibited or restricted parties.
- Apple and its subsidiaries are third-party beneficiaries of these Terms, and upon your acceptance Apple has the right (and is deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary.
18.2 Google Play-specific terms (Android users)
If you downloaded Esha from Google Play, your use is also subject to the Google Play Terms of Service and the Google Play Developer Distribution Agreement (between the operator and Google). The operator, not Google, is responsible for Esha. Google is not a party to these Terms.
You can manage subscriptions, request refunds, and delete your Google Play purchase history through Google Play. Account deletion is also available from the public page at https://askesha.com/delete-account.
19. Changes to these Terms
We may update these Terms. The effective date at the top changes when we do. Material changes — for example, changes to subscription terms, refund handling, the limitation of liability, or the dispute-resolution clause — will be communicated in-app or to your account email before the change takes effect.
If you continue to use Esha after a change takes effect, you accept the updated Terms. If you do not accept them, stop using the service and delete your account.
20. Governing law and disputes
These Terms are governed by the laws of India, specifically the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023, the Consumer Protection Act, 2019, and the Indian Contract Act, 1872, in each case excluding their conflict-of-laws rules.
Disputes arising out of or relating to Esha or these Terms will be resolved in the competent courts of Hyderabad, Telangana, India, except that you may bring a small-claims action in your local jurisdiction where permitted by law, and except where mandatory consumer-protection law in your jurisdiction guarantees you the right to bring proceedings in your home country.
If your home country's law gives you protections that cannot be waived (for example, certain EU consumer rights, India consumer-protection rules, or US state-level consumer rights), nothing in this section reduces those protections.
We do not require binding arbitration at version 1.0. If we add an arbitration clause in a future version, we will give you advance notice and the right to opt out.
21. Miscellaneous
- Entire agreement. These Terms, together with the Privacy Policy and any policies we publish in-app, are the entire agreement between you and us about Esha, and replace any prior understandings.
- Severability. If any provision is held unenforceable, the rest of these Terms remain in effect; the unenforceable provision will be reformed to the minimum extent needed to be enforceable.
- No waiver. A failure to enforce any provision is not a waiver of our right to enforce it later.
- Assignment. You may not assign these Terms. We may assign these Terms in connection with a merger, acquisition, sale of assets, or operation of law; if we do, your account and rights move with the assignment, and you will be notified.
- Notices. We may give you notices in-app or by emailing your account address. You may give us notices by emailing the support address below.
- Independent parties. Nothing in these Terms creates a partnership, employment, or agency relationship between you and the operator.
- Force majeure. We are not liable for delays or failures caused by events outside our reasonable control (for example, infrastructure outages at hosting or AI providers, acts of government, or natural events).
22. Contact
For support or legal questions: support@askesha.com.
For privacy questions, deletion requests, and rights: see the Privacy Policy.
Questions about these terms? Email support@askesha.com.